Gerente de Negocios · Digital transformation

When automation needs to reach people

Gerente de Negocios builds Inalambria SMS into its digital transformation solutions to extend its clients’ processes all the way to the end user’s phone.

Summary

  1. The challenge

    Build messaging into very different business processes: authentication, loyalty, activations, events and notifications.

  2. The solution

    SMS as one more capability of its platforms, triggered within each process flow.

  3. The result

    Hundreds of thousands of messages across multiple processes, on a single infrastructure.

100.000+
messages tied to business processes
6
process types: loyalty, authentication, activations, events, notifications and reminders

About Gerente de Negocios

Gerente de Negocios builds digital transformation, automation and business process integration solutions that connect information, systems and people within a single operation.

But automating a process is only part of the challenge: many digital flows need, at some point, to talk directly to a person.

The challenge

Gerente de Negocios needed a messaging infrastructure able to serve many needs within its clients’ processes:

  • Send access and authentication codes.
  • Activate benefits and loyalty program messages.
  • Share updates, send event reminders and prompt actions.
  • Fit naturally into each flow, not as a standalone channel.

The solution

With Inalambria SMS, Gerente de Negocios added mobile messaging as a capability of its digital solutions:

  • SMS inside the flow: triggered as part of each process, carrying the message from systems to the phone.
  • One channel, many purposes: from access codes and notifications to benefits and reminders.
  • A bridge: between automation and the person on the other side of the process.

Results

Hundreds of thousands of messages

tied to different business processes.

Versatility

a single infrastructure for loyalty, authentication, activations, events and notifications.

Processes that reach the user

SMS extends Gerente de Negocios’ digital capabilities all the way to the end user.

A connected process ends when it reaches the right person.

With Inalambria as its technology partner, Gerente de Negocios complements its automation with messaging that fires exactly when a person needs to be informed or act.

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